Architects are required to participate in Continuing Professional Development (CPD), and ever-increasing numbers of construction product manufacturers now provide CPD presentations to help meet this requirement. CPD is an excellent vehicle for construction product manufacturers and distributors to contribute to an educational process, which also provides excellent opportunities to make contact with potential specifiers of their products.
CPD must be ‘generic’ – it cannot be a direct sell. However, CPD can be very influential with potential specifiers if a presentation is informative, engaging and well produced. Our in-house architects have long experience in assessing what content is relevant and acceptable under CPD rules.
NBAT provides a full service in designing and producing CPD that is highly differentiated from run-of-the mill, static PowerPoint presentations. We structure the presentation and generate all content, both written and illustrative. We prepare the speaker’s notes and take responsibility for the overall design and techniques utilised to deliver the presentation.
CPD can be simple and direct, or incorporate innovative presentational features. Whichever approach is appropriate, NBAT can create a presentation that will make a lasting impression.
Innovative presentational features that we can utilise for CPD include:
NBAT also specialises in producing presentations specifically for sales teams. Sometimes only relatively minor modification is required to produce a full sales presentation from a generic CPD presentation, thus giving our clients a dual benefit.